- Written By PPC & SEO Trainer Anay
- Jun 08, 2025

- Email: info@anaysppcseotraining.com
- Phone: +91-94648 71085
- Address: H. No. 23, St. No. 7, Markal Colony, Patiala, Punjab, 147001, India
- Twitter/X: @An_SEO_Guy
- LinkedIn: Anay Mittal
- Facebook: Anay’s SEO Training
PPC & Google Ads FAQs
Pay-Per-Click (PPC) Advertising
What is PPC in digital marketing?
PPC stands for Pay-Per-Click, an online advertising model where you pay each time someone clicks your ad.
How does Google Ads work?
Google Ads displays your ad to users searching for your keywords. You only pay when someone clicks your ad.
Is PPC effective for small businesses?
Yes. PPC lets you target specific audiences, control budget, and see quick results with measurable ROI.
How much should I spend on PPC campaigns?
Start with a manageable budget based on your goals. Monitor performance and scale gradually.
What are the benefits of learning PPC?
Learning PPC helps you run profitable ad campaigns, get clients, or land a digital marketing job.
Is there a good PPC training course in Patiala?
Yes, Anay's PPC Training in Patiala offers hands-on coaching on Google Ads, keyword research, and campaign setup.
How long does it take to learn PPC?
With the right guidance, you can learn PPC basics in 2–4 weeks and start managing campaigns confidently.
Can I learn PPC without any marketing background?
Yes. PPC is beginner-friendly. Anyone with basic computer skills can learn and apply it.
What tools are needed to run PPC ads?
You need a Google Ads account, a landing page, and keyword research tools like Google Keyword Planner.
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